Sunday, July 24, 2011

So, what exactly can we do with the OAS API?

Lots, sky is the limit! This is the short answer, but let's get into specifics. My idea here is to give some of the interesting macro areas I have identified as very promising (added value) and then in the following posts we will work through developing these examples.

Which areas are interesting to extend OAS?
  1. Operational Improvements;
    • Traffic Automation
    • Client Self-Service Pages
  2. Process Improvements;
    • Integrate Billing Information
    • Integrate with Sales Process
  3. Ad Operations Enhancements
    • Advanced Inventory Management
    • Automatic Campaign Optimizations
    • Automatic Offload of Excess Inventory
  4. Back-end Process Improvements
    • Systems Resizing Monitor
    • Automatic RLC execution
Maybe not all that I have written is self-explanatory, do not worry we will develop these with examples. The idea is to do basic code to demonstrate these concepts, which could later be developed into full products.

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